Mô tả

Are you an entrepreneur or business owner who wants to learn how to break away from the competition?

If you are a service provider, or online business, you know saturated it has become. Paid advertisements simply are not enough anymore to catch the attention of your audience. You need something more.

You need something that they will remember. Not a name, logo, or slogan, but a story.

You need to use brand storytelling in your marketing campaigns and social media posts.

Brand storytelling is not the same as telling a casual story among friends.

It is the strategic act of choosing and constructing a story that best resonates with your brand identity, business goals, and target audience.

In this quick, easy, and to the point workshop, you will learn how:

  • To compare your brand identity with current public perception.

  • To make a short-term, SMART business goal.

  • To analyze your ideal client/audience/customer, etc.

  • To outline your own stories for brand placement and advertising.

  • To structure a brand story that aligns with all of the above.

Brand storytelling is the future of marketing.

In an online world that is oversaturated with images and advertisements, customers WANT human connection again. The most effective way to connect with your ideal audience is to open up to them, and tell them honestly why you do what you do.

This course is intended for those with no prior brand storytelling knowledge.

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Yêu cầu

  • This course is intended for current business owners and/or entrepreneurs.

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