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Social Media Marketing
The Social Media Marketing & Management Masterclass 2024

The Social Media Marketing & Management Masterclass 2024

Master Social Media Marketing & Management, Digital Marketing, Facebook & Ads, Instagram, YouTube, Build a Strategy.

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50.000 VND
120 VND
Đầy Đủ Bài Giảng
Học Online Tiện Lợi
Kích Hoạt Nhanh 2-5 Phút
Thanh toán tự động
Được phép tải xuống

Tổng quan

Nội dung khoá học

Đánh giá

Mô tả

Congratulations, You Found It!

The Social Media Marketing Masterclass 2023 that'll cover all your Social Media needs!

This is a 100 % Practical Course - Get Ready For Real Time Hands-On Experience From The First Lecture!

Take A Look at These Top Rated Reviews...

THESE GUYS ARE AMAZING!!!!! I have purchased several courses with the intention of developing skills pertaining to social media. Nothing came close to this. This course IS ALL YOU NEED... - Maya Popkin

I can't emphasize the fact how much I learned from this course. If you're a beginner looking for a course on SMM this is the one - M.Rajesh Kumar

I ordered several courses about Social Media Management and this one is by far the best. - I. G.

The course is updated and a complete Social Media Marketing Course. I learned a lot of things I didn't know I needed in my career as a freelancer. - Laica Laping


Course Goals:

  • Become a Social Media Marketer & Manager.

  • Become a Social Media Marketing Freelancer

  • Get Hired as a Social Media Marketing Expert


What's Included:

  1. Market Research

  2. Social Media Strategy

  3. Goal Setting

  4. Branding & Design

  5. Content Marketing

  6. Track Performance

  7. Sales Training

  8. Copywriting

  9. Sales Psychology

  10. Emotional Intelligence

  11. Persuasion & Influence

  12. Customer Service

  13. Difficult Conversations

  14. Marketing Channels

  15. Facebook Ads

  16. Facebook Marketing

  17. YouTube Marketing

  18. YouTube Ads

  19. Instagram Marketing

  20. Pinterest Marketing

  21. LinkedIn Marketing

  22. Quora Marketing

  23. Twitter Marketing


- Lifetime Access to Future Updates

- Tools, Articles & Templates

- Quick & Helpful Support in the Q&A section

- Downloadable Certificate of Completion

- 30 Day Money Back Guarantee (No Questions Asked)


See You Inside!

Love

Robin & Jesper

Bạn sẽ học được gì

Social Media Marketing.

Social Media Advertising.

Social Media Management.

Grow an Online Audience.

Freelancing.

Become an Influencer.

Get Hired.

Yêu cầu

  • A Computer or a Smartphone with internet connection

Nội dung khoá học

26 sections

Introduction

3 lectures
How to Use this Course
05:01
What is Social Media Marketing & Management?
03:08
FAQ
02:11

Market Research

5 lectures
Market Research Explained
01:08
Find Target Audience (Ideal Customer)
02:23
Exercise - Buyer Persona
16:21
Find Marketing Channels
01:46
Exercise - Find Marketing Channels
04:34

STRATEGY

1 lectures
Why You Need a Strategy
04:10

Goal Setting

8 lectures
S.M.A.R.T Goals
01:45
Specific
04:45
Measurable
03:10
Achievable
03:22
Relevant
03:12
Time-framed
02:41
Metrics Tracking Explained
02:14
Choose Your Metrics
02:05

Branding & Design

33 lectures
Branding for Social Media
02:34
The Structure of Branding
05:27
Branding vs Marketing
06:36
Why You Need a Brand Strategy
04:40
The Importance of Purpose
07:49
Purpose Examples
07:22
Your Purpose
06:11
The Importance of Vision
05:16
Vision Examples
03:26
Your Vision
03:58
The Importance of Mission
02:39
Mission Example
05:03
Your Mission
04:44
The Importance of Values
04:11
Values Examples
07:31
Your Values
04:55
Who Are Your Competitors?
08:39
What Makes You Different?
08:40
Differentiator Examples
08:53
The Importance of Positioning
06:39
Your Positioning Statement
07:06
What is Brand Personality
08:09
Define Your Brand Personality
11:10
Find Your Brand Voice
09:30
The Power of Brand Storytelling
06:07
How to Tell Your Brand Storytelling
12:23
Name Your Brand
08:55
Create Your Tagline
07:20
Your Brand Colors
15:40
Your Brand Fonts
13:58
Brand Logo Types
08:48
Your Brand Logo
16:06
Next Step
00:39

Content Marketing

12 lectures
Content Marketing Explained
02:53
Choose Your Objective
05:02
How to Brand Your Content
03:31
Content Marketing Strategies Examples
04:27
Choose Your Platforms
02:32
Find Content Ideas
04:32
Image Content
06:26
Create Image Content
09:55
Video Content
06:19
Create Video Content
07:04
Content Marketing Guidelines
03:31
Content Marketing Plan
05:29

Track Performance

2 lectures
Track Your Performance
03:46
Campaign Tagging
04:28

SALES

1 lectures
Sales Training Explained
00:42

Copywriting

19 lectures
What is Copywriting
02:50
Benefits vs Features
07:52
Know What You're Selling
08:42
Know Who You’re Selling To
07:46
3 Keys to Sell Anything
03:37
Writing Personalities
04:59
It's Never Time or Money
04:03
Headlines
06:23
Subheads
05:03
Use Persuasion
15:43
Use Power Words
11:03
The Steps To a Perfect Story
08:47
The AIDA Model
11:19
Remove Writer's Block
04:56
Call-To-Action
05:16
How To Call-To-Action
06:42
Recap
02:34
Copywriting Assignment
00:22
Copywriting Assignment - Answers
00:06

Sales Psychology

5 lectures
Reciprocity
03:59
Curiosity
07:34
Scarcity
05:28
Social Proof
08:15
The 3 Boxes
06:48

Emotional Intelligence

11 lectures
Emotional Intelligence Explained
04:48
The Power of Emotional Intelligence in Sales
06:17
How to Increase Sales
07:11
How to Deal with Difficult Customers
11:56
Emotional Intelligence Mastery in 5 Steps
06:10
Exercise - Self-Awareness
06:48
Exercise - Self-Regulation
09:49
Exercise - Social Skills
08:11
Exercise - Empathy
09:02
Exercise - Motivation
08:32
Bonus: EQ Hack
05:00

Persuasion & Influence

10 lectures
Persuasion & Influence Explained
04:26
How to Close a Deal
12:58
How to Persuade
06:09
How to Influence
07:17
Persuasion Mastery in 5 Steps
04:04
Exercise - Character
08:01
Exercise - Reason
06:37
Exercise - Emotion
07:09
Exercise - Metaphor
06:52
Exercise - Brevity
07:33

Customer Service

11 lectures
Customer Service Explained
02:43
In Demand Customer Service Skills
02:27
Online Customer Service Tips
07:42
Build Customer Rapport
05:01
Build Emotional Intelligence
05:45
Improve Active Listening
05:13
Effectively Written Communication
05:33
Product Knowledge
05:26
Time Management
05:35
Dealing with Upset Customers
04:57
How to Amaze Your Customers
06:09

Difficult Conversations

5 lectures
4 Steps For Difficult Conversations
03:09
Exercise: The Discovery
04:30
Exercise: The Mirror
04:04
Exercise: Your Turn
04:30
Exercise: Problem-Solving
04:30

CHANNELS

1 lectures
Marketing Channels Explained
00:33

Facebook Ads

37 lectures
Facebook Ads Explained
01:34
Getting Started
13:42
Campaign Setup
06:50
Ads Structure
06:34
Advantage Campaign Budget
07:36
Ad Campaign Setup
5 questions
Install Meta Pixel
15:29
Optimisation & Delivery
07:27
Audience
11:48
Placements
04:34
Ad Set Setup
3 questions
Create DCT Ad
13:21
Verify Instagram Account
01:13
Add 2 Primary Texts + Headlines
10:14
Review & Publish
09:00
Ad Creative Setup
3 questions
Important Stats
11:33
Extract Winning Ads
07:39
DCT with Winners
09:11
Winning Ads
9 questions
Strategies Overview
08:13
Problem & Solution
04:06
Them VS Us
03:39
Statistics
03:32
Testimonials
05:29
Features Point-Out
03:57
Benefits Overlay
02:35
Founder's Story
05:19
Unboxing
03:47
Before & After
03:12
3 Reasons Why
03:16
Ad Creative Strategies
4 questions
Ads Manger Overview
22:40
Columns
18:44
Audiences
10:16
Banned Ads/Accounts
12:18
Ads Manager
8 questions

Facebook Marketing

7 lectures
Facebook Marketing Explained
04:59
Facebook Profile VS Page
05:11
Optimize Facebook Page
10:46
Build a Community
10:36
10 Post Strategies
13:17
6 Strategies to Increase Reach
09:43
Facebook Marketing
5 questions

YouTube Marketing

39 lectures
YouTube Marketing Explained
02:01
About Page
10:52
Channel Banner
17:38
Channel
2 questions
Never Run Out of YouTube Video Ideas
04:18
Find Video Ideas
11:03
Plan Your Video
10:42
YouTube Shorts
05:06
Recording Styles
02:17
Gear Setup
02:43
OBS Setup
11:01
Setup
6 questions
Become Confident on Camera
04:17
How to Record Yourself
03:12
Live Recording Session
07:19
After Editing Results
01:23
Record
2 questions
Import Your Video
03:32
The 6 Basic Keys
03:52
The 3 Speed Keys
02:52
The 2 Detail Keys
02:36
Live Editing Session
15:06
Add Name Tags
09:47
Add Music
09:46
Export It
05:48
Back It Up
02:20
Edit
9 questions
Upload & Optimize Video
10:12
Thumbnail
09:19
End Screen
08:01
Cards
07:56
Upload
4 questions
Get Your First 100 Subscribers
07:16
Make Money with a Small YouTube Channel
04:22
Write the Perfect YouTube Script
03:16
Film 10 Videos Per Week
07:03
3 Tips to Sell Anything with Video
04:58
Grow Your YouTube Channel from Zero
11:30
How we got 10 Million views on YouTube in 1 year
03:47

YouTube Ads

21 lectures
Why Use Video Ads?
05:22
Create a Google Ads Account
01:06
Connect Google Ads & YouTube
04:34
Starting Our Video Ad Campaign
01:35
Video Ad Formats
15:35
Bidding Strategy
03:11
Delivery Method
05:47
Networks
07:22
Inventory Type
07:46
Excluded Contents, Types & Labels
04:52
Devices
01:25
Frequency Capping
08:11
Audiences
12:19
YouTube Keywords
08:02
Topics
03:34
Placements
07:01
Bidding
03:50
Set Up Video Ad
07:57
Companion Banner
12:42
Discovery Ad
05:43
Improve Profits Strategy
06:42

Instagram Marketing

35 lectures
Instagram Marketing FAQ
00:38
Instagram Marketing Explained
02:35
Switch to Business Account
06:35
Optimize Profile
07:37
Account Growth
2 questions
Create Valuable Content
09:03
User Generated Content
10:09
Hashtags
11:59
Tags
05:39
Geotag
04:09
Mentions
02:43
Content Creation
6 questions
Reels Explained
06:26
Reels Algorithm Explained
04:52
Reels Features
07:26
10 Reels Strategies
15:46
Reels
3 questions
Posts Explained
08:45
Post Algorithm Explained
03:44
Post Templates
08:02
10 Post Strategies
18:15
Posts
3 questions
Stories Explained
02:56
10 Story Strategies
11:48
Highlights Explained
06:24
Highlight Icons
03:44
10 Highlight Strategies
15:49
Stories
4 questions
Live Explained
08:43
5 Live Strategies
07:16
Live
2 questions
Boost Post
09:00
Ads
2 questions
Analytics & Insights
06:38
Analyze Results
2 questions

Pinterest Marketing

13 lectures
Why Use Pinterest
11:04
Create a Business Profile
03:18
Model Influencers
04:29
Profile SEO
09:20
Claim Website
04:09
Create a Design - Board - Pin
08:27
Get Targeted Followers
03:25
Collect Pins and Boards
04:47
Why Pinterest Ads Work
03:39
Set Campaign
07:05
Set Ad Group
14:29
Set Ad Pin
03:44
Pinterest Marketing Assignment
00:19

LinkedIn Marketing

15 lectures
Leads Hack Tool
04:56
Optimize Profile
13:11
Why Use a Background Image
04:21
Design a Background Image
09:09
Add Information
05:14
Connect With People
07:03
Growth Hack Tool
03:52
Write an Article
04:28
Export Connections Information
02:31
Company Page
06:25
Advertising on LinkedIn
07:14
Set Content & Audience
11:35
Set Budget & Schedule
08:16
$50 Free LinkedIn Ad Credits
00:20
LinkedIn Marketing Assignment
00:24

Quora Marketing

13 lectures
Introduction Quora
00:36
Get Sales - Leads - Traffic
04:01
Content Ideas
04:51
Create Account
01:56
Optimize Profile
04:37
Company Page
03:57
Build a Question List
06:42
Promote Answers
03:31
Optimize Answers
09:32
Set Campaign
05:03
Set Ad Set
09:14
Create Ad & Dashboard
08:37
Quora Marketing Assignment
00:14

Twitter Marketing

15 lectures
Find Customers
06:20
Create Account
03:35
Profile Image - Bio - Link
09:35
Header Photo
07:00
Follow Top Influencers
05:09
Hashtags
04:05
How to Get Followers
04:45
How to Communicate
09:32
Create a Poll
07:12
Get More Retweets
06:13
Analytics
07:39
Set Campaign
07:27
Set Ad Group
14:46
Dashboard
03:55
Twitter Marketing Assignment
00:20

Content Marketing Machine

10 lectures
The Big Secret
01:27
The Content That Goes on 7 Platforms
05:30
YouTube Content
02:21
Website Content
06:56
Quora Content
03:42
Twitter Content
01:57
Instagram Content
05:01
Facebook Content
02:50
Pinterest Content
05:41
Content Marketing Machine Assignment
00:20

Bonus Lecture

1 lectures
Bonus Lecture
00:46

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