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Looking to get ECBA®, CCBA®, or CBAP® certified or recertified? - This course qualifies for 8 PD Hours/CDUs!

BECOME A BUSINESS ANALYST WHO CAN TAKE AN AMAZING IDEA FROM VISION TO REALITY BY UNDERSTANDING THE CURRENT STATE OF AN ORGANIZATION, WHAT THE FUTURE STATE COULD LOOK LIKE, AND HOW TO HELP THEM BRIDGE THAT GAP.

Use business analysis techniques to create and recommend the best strategies and solutions to help your organization meet its goals.

When an organization has a big idea but doesn’t have a clue how to bring it to life, it is your responsibility as a Business Analyst to help them bridge that gap…

And it’s my duty as The BA Guide to teach you how!

This course will take you through my 5-Step Strategy Analysis process

  1. Analyze the Current State – Learn how to determine where the organization is today so you’re able to move forward fully prepared.

  2. Define the Future State – Understand exactly how to define what a “successful result” is – in order to achieve success, you first need to understand what success looks like.

  3. Assess the Risks – Minimize possible pitfalls and stumbling blocks by identifying them early and taking them into consideration in your planning.

  4. Determine a Change Strategy – Learn how to consider all possible options and determine which to put forward as your recommendation - then, define a strategy for how you intend to make the change.

  5. Create a Business Case – Document all of the previous elements together in a persuasive and cohesive way that gets you approval to move forward with the project.

Within each step, you’ll learn the techniques, tools, and skills through the use of practical, real-world examples – meaning you won’t just understand the 5 steps, you’ll also know how to apply them.

Course enrollment grants you lifetime access, with no expiration, to all the course lectures, activities, handouts, and quizzes. In addition, you’ll also receive 1-on-1 support for any questions or uncertainties that come up. And this all comes with a money-back guarantee. You have nothing to lose and so much to gain.



Let’s hear what our current students have to say:

“This is a great course! The real life examples are great for new or inexperienced BAs to connect to the theories taught to real world. A very comprehensive course and excited for the next courses in this series.” – Amy

“I am a college student that is studying science. Not once did I ever consider business as a career option for me. That goes to say I do not have a business background. However, Jeremy explains fully and in detail of each lecture perfectly to where I can understand. This is awesome.” – Sandhya

“The courses provided by Jeremy and The BA Guide are fantastic! I'm currently working through my 5th Business Analysis course and I continue to be amazed at the quality of the courses. I have learned an incredible amount and would recommend the course to anyone looking to increase their business skills.” - Camden


What is included in the course?

  • Over 8 hours of high-quality video lectures that break down all the concepts covered in an easy-to-understand, step-by-step format.

  • A 40-page Student Workbook that will enhance your learning and your information retention from the course, as well as giving you reference material after you’ve completed the course.

  • 10 Business Analysis Templates so you have all the tools you need to immediately conduct a strategy analysis while on the job.

  • 7 Practice Activities to help you cement what you’ve learned and give you an opportunity to put your newly acquired skills to the test.

In addition to all the tools you’ll need to start conducting strategy analysis, you’ll also get a foot into the industry by way of an industry expert

I’m not just the instructor who wrote this course, I will also act as both a resource and a mentor to guide you to a long and rewarding career in Business Analysis!


Still not convinced?

“Another great course in The BA Guide / Jeremy Aschenbrenner series. Although you can take this course individually, I highly recommend that anyone considering this course get the entire series and work through them sequentially. Well worth it.” – Liz

“Great quality work. I like how Jeremy breaks everything down, so it's understandable even if you don't have any background in the business analysis. Awesome courses!!!” - Oleg

“I'm in consulting and I have been able to compare what I've learned so far with the materials taught in the course and it's great because I can pick up the concepts and look at my next projects with this approach. I recommend it for anyone that wants to get into consulting.” - Carlos


And if you’re still not sure – here’s my promise to you:

This course comes with a 30-day money-back guarantee! That means, if you aren’t completely satisfied with your purchase, I’ll give you a refund – no questions asked!

Whether you are an aspiring or a seasoned Business Analyst, this course is a must.


This course is the second course of the Business Analysis Process Series:

  1. Identify and Define the Problem

  2. => Conduct a Strategy Analysis <=

  3. Plan the Project

  4. Understand and Elicit Requirements

  5. Analyze, Model, and Organize Requirements

  6. Manage, Prioritize, and Validate Requirements

  7. Transition to the Solution

  8. Complete a Solution Evaluation

Whilst taking the previous course isn’t a requirement, I do recommend it as it will help your understanding of the material covered as we will be building on skills and techniques taught in the previous course lectures.

By the end of this course, you’ll have learned how to analyze an organization’s situation and subsequently recommend the best strategies to help them take their “big idea” from vision to fruition.

So, if you want to earn the prestige of being able to say you’re a Business Analyst who can help organizations make their goals a reality, enroll today.

Bạn sẽ học được gì

Learn how to assess and analyze the current state (as-is) of an organization to get a good feel for their structure, culture, and capabilities

Understand how to properly define project success by identifying the conditions that need to be met within the future state (to-be)

Understand how to use gap analysis to uncover the necessary changes to get the organization from the current as-is state to the future to-be state

Learn how to utilize the brainstorming and workshop techniques to identify, assess, and mitigate risks to the project and the organization

Learn how to determine viable solutions and recommend the best solution to meet the business needs and fill the identified gap

Gain the ability to conduct a cost-benefit analysis to validate when the recommended solution will give a return on investment

Learn to create a Business Case by tying all of the learnings together into a single document that provides reasoning and financial justification for action

Yêu cầu

  • No Business Analysis experience necessary, but it is recommended (not required) that you have taken the first course in the Business Analysis Process Series, "Identify and Define the Problem"

Nội dung khoá học

9 sections

Welcome to the Course!

7 lectures
Introducing the Business Analysis Process Series (BAPS)
01:03
Course Kickoff and Overview
03:50
Explaining Strategy Analysis with an Example
10:39
Course Resources - for your convenience
00:19
Student Workbook Reminder
00:39
Additional Notes for the Student Workbook
00:09
Udemy Review Prompt
00:19

Project Basics

5 lectures
What is a Project?
01:58
Project Terms Explained - Scope, Risk, Constraint, Stakeholder
04:23
What is a Project Team?
02:10
Understanding Project Roles - Project Sponsor, Project Manager, Business Analyst
02:24
IMPORTANT LINKS - Please review and bookmark
00:08

Analyze the Current State

20 lectures
Analyze the Current State Overview
05:54
Current - Review Business Needs
01:34
Current - Perform Organizational Assessment
04:46
Current - Understand Capabilities
11:25
Current - Assess Policies and Processes: Policies
03:18
Document Analysis Technique: Overview and Steps
07:40
Document Analysis Technique: Benefits and Cautions
02:48
Document Analysis Technique: Notes Template
03:39
Current - Assess Policies and Processes: Processes
02:34
Process Flowchart Tool: Basics
03:48
Process Flowchart Tool: Swimlanes
02:33
Current - Analyze Technology and Infrastructure
01:51
Current - Understand Business Architecture
01:05
Current - Identify External Influencers
04:27
Current - Bob's Towing Example (Part 1)
00:47
Current - Bob's Towing Example (Part 2)
05:48
Current - Bob's Towing Example (Part 3)
06:04
Current - Bob's Towing Example (Part 4)
01:30
Analyze the Current State Conclusion
01:11
Analyze the Current State: Validate Your Understanding
7 questions

Define the Future State

19 lectures
Define the Future State Overview
05:19
Define the Future State Regardless of Project Size
02:32
Elements of Defining the Future State
01:40
Future - Set Business Goals and Objectives
04:05
Future - Set Business Goals and Objectives: Examples
04:16
Future - Define Solution Scope
02:51
Future - Solution Scope vs Project Scope
01:02
Future - Writing Solution Scope Statements
08:41
Future - Verifying Solution Scope
01:44
Solution Scope: Notes Template
02:14
Future - Identify Constraints
02:38
Future - Define Changes to the Organizations
10:57
Future - Identify Assumptions
04:50
Future - Validate Potential Value
02:24
Real World Application of Current and Future States
03:56
Future - Bob's Towing Example (Part 1)
03:12
Future - Bob's Towing Example (Part 2)
02:22
Define the Future State Conclusion
01:50
Define the Future State: Validate Your Understanding
7 questions

Assess Risks

21 lectures
Assess Risks Overview
04:24
Steps to Assess Risks
01:31
Assess Risks - Identify Risks
08:17
Brainstorming Technique: Basics
02:06
Brainstorming Technique: Steps to Conduct
09:14
Brainstorming Technique: Benefits & Cautions
03:26
Brainstorming Technique: Template
03:22
Assess Risks - Determine Probability and Impact
05:05
Workshop Technique: Basics
02:00
Workshop Technique: Steps to Conduct
09:27
Workshop Technique: Benefits & Cautions
03:36
Workshop Technique: Template
03:41
Assess Risks - Workshop Technique: Tying it in
03:06
Assess Risks - Prioritize Risks
01:50
Risk List & Assessment Template
06:44
Assess Risks - Determine Risk Tolerance
06:53
Assess Risks - Identify Actions
04:54
Assess Risks - Bob's Towing Example (Part 1)
03:06
Assess Risks - Bob's Towing Example (Part 2)
08:26
Assess Risks - Conclusion
02:09
Assess Risks: Validate Your Understanding
6 questions

Determine a Strategy

24 lectures
Determine a Strategy Overview
04:11
Strategy - Review Solution Scope
01:44
Strategy - Conduct a Gap Analysis
04:33
Gap Analysis Template
03:38
Strategy - Identify Options
04:48
Strategy - Analyze Options: Feasibility
05:34
Strategy - Analyze Options: Solution Scope & Goals
01:13
Strategy - Analyze Options: Cost-Benefit Analysis
06:15
Cost-Benefit Analysis Template
10:24
Strategy - Analyze Options: Techniques & Tools
02:25
Strategy - Make Recommendations
04:47
Scoring Matrix Template
03:23
Strategy - Choose a Methodology
08:21
Strategy - Methodology Schedule Comparison
05:29
Strategy - Adaptive vs Predictive
01:46
Strategy - Breaking the Methodologies Down
15:29
Strategy - Determine Project Schedule
05:20
Strategy - Transitions and Releases
03:43
Strategy - Bob's Towing Example (Part 1)
04:02
Strategy - Bob's Towing Example (Part 2)
07:18
Strategy - Bob's Towing Example (Part 3)
04:53
Strategy - Bob's Towing Example (Part 4)
07:26
Determine a Strategy Conclusion
01:46
Determine a Strategy: Validate Your Understanding
8 questions

Create a Business Case

11 lectures
Create a Business Case Overview
02:13
What is a Business Case and how it is used?
07:02
Business Case - Adaptive
02:33
Business Case - Adaptive Example
04:20
Business Case - Predictive
02:53
Business Case - Bob's Towing Example (Part 1)
10:42
Business Case - Verifying Predictive Business Case
02:59
Business Case - Presenting Predictive Business Case
05:36
Business Case - Presenting Adaptive Business Case
01:12
Business Case - Bob's Towing Example (Part 2)
00:29
Business Case: Validate Your Understanding
3 questions

Centron Example and Scenario

20 lectures
Introduction to the Centron example
01:11
Introducing Centron and the University of Wisconsin
05:16
Centron's Culture
02:14
Activity: Document Analysis on Centron's Organizational Chart
00:15
Centron Organizational Assessment
06:19
Centron's Capabilities
01:21
Activity: Document Analysis on Centron's Project Proposal
00:14
Centron's Project Proposal
01:57
Activity: Document Analysis on Centron's Process Flowcharts
00:19
Centron's Processes
06:19
Centron's Technology
01:00
Activity: Document Analysis on Centron's Solution Scope
00:13
Centron's Solution Scope
04:54
Activity: Document Analysis on Centron's Business Case
00:10
Centron's UW Project Business Case
03:53
Activity: Document Analysis on Centron's Risk List
00:10
Centron's Risk List and Assessment
09:14
Activity: Document Analysis on Centron's Gap Analysis
00:13
Centron's Gap Analysis
01:03
Wrapping Up the Centron Example
03:11

Wrapping Things Up

2 lectures
Conduct a Strategy Analysis - Conclusion
01:26
Bonus Lecture: Defining your next steps
00:35

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