Mô tả

Managerial Economics, also known as Theory of the Firm, is a course I like to call "Micro-Microeconomics".  It is a course that looks at what happens in boardrooms and small businesses all around the world when business owners decide on the price of their products.  It's fascinating and complex and simple!  Yes, it is all of those things and is heavily dependent on the Market Structure in which the firm functions.  Therefore, this is a perfect course for anyone interested in business, whether it be your own small business or wrk a multinational corporation for which you were--the pricing decisions are the same!  It's really cool.

Complete with over 60+ video lessons and downloadable notes, the course covers:

  • An Introduction to the Theory of the Firm

  • Costs Theory and what it means for the pricing of a product

  • Revenue Theory and with it means for the pricing of a product

  • Profit Theory and what it means for the pricing of a product

  • And then - the combination fo the all three to find the perfect price for a product

  • The Market Structures of...

    • Perfect Competition

    • Monopoly

    • Monopolistic Competition

    • Oligopoly

  • The magic of finding the perfect price for a product based on the Market Structure in which the firm operates

  • And a love of Economics that I hope is contagious!

I teach Economics because it fascinates me. Because it is the study of human behavior. Economics isn’t about data and graphs and problem sets. It is the study of people and their story and their history and the forces of society that we are born into. It provides us with an understanding of ourselves. It is not hyperbole to say that a thorough understanding of economics enables us to better understand the human condition.

As a former Peace Corps Volunteer, a graduate of Duke University, and someone who has been fortunate enough to have traveled to over 55 countries around world, you will see how those experiences shape my teachings of Economics. Economics is the study of human behavior; and it is as a result of that behavior that economists have something to put into data charts and diagrams to study. Don't ever forget that!

I am looking forward to being a part of your studies if Macroeconomics!

Bạn sẽ học được gì

A Love of Economics that I Hope is Contagious!

A Thorough Understanding of How to Price a Good or Service in the Market Place

A Thorough Understanding of the Market Structures of Monopoly, Oligopoly, Perfect Competition and Monopolistic Competition

A Thorough Understanding of the Relationship Between, Costs of Production, Revenue, and Profit

A Thorough Understanding of the Power of the Market Structure on Effective Pricing Strategies

A Thorough Understanding of the Theory Behind Boardroom Pricing Decisions of Successful Firms Around the World!

Yêu cầu

  • Just a curious mind and an interest in the world around you!

Nội dung khoá học

11 sections

Introduction to Theory of the Firm

1 lectures
Introduction to Theory of the Firm
17:10

Unit 2: Introduction to Costs, Revenue, and Profit Theory

1 lectures
Introduction to Costs, Revenue, and Profit Theory
08:08

Unit 3: Costs Theory

9 lectures
Lesson 1: Introduction to Costs Theory
03:56
Lesson 2: The Short-Run and The Long-Run
05:23
Lesson 3: Total Product, Marginal Product, and Average Product
06:40
Lesson 4: The Law of Diminishing Returns
05:33
Lesson 5: Economic Costs (Implicit and Explicit)
06:27
Lesson 6: Total Cost, Marginal Cost, and Average Cost
14:05
Lesson 7: Short-Run Costs and Diagrams
18:44
Lesson 8: Long-Run Costs
14:38
Closing Remarks: Costs Theory
01:28

Unit 4: Revenue Theory

5 lectures
Lesson 1: Introduction to Revenue Theory
01:44
Lesson 2: Total Revenue, Marginal Revenue, and Average Revenue
04:55
Lesson 3: Revenue Curves in Perfect Competition ("Price Takers" Market Structur
13:35
Lesson 4: Revenue Curves in Monopoly, Monopolistic Competition, and Oligopoly
20:06
Closing Remarks: Revenue Theory
01:18

Unit 5: Profit Theory

10 lectures
Lesson 1: Introduction to Profit Theory
03:30
Lesson 2: Economic Profit, Abnormal Profit, Normal Profit, and Negative Profit
07:46
Lesson 3: The Shut-Down Price
11:53
Lesson 4: The Shut-Down Price on a Diagram
04:28
Lesson 5: The Break-Even Price
04:09
Lesson 6: The Profit-Maximizing Level of Output
06:04
Lesson 7: Showing Profit in Perfect Competition ("Price-Takers" Market Structur
09:13
Lesson 8: Showing Profit in Monopoly, Monopolistic Competition, and Oligopoly
06:25
Lesson 9: Other Motives Besides Profit Maximization
05:02
Closing Remarks: Profit Theory
01:53

Unit 6: Perfect Competition

11 lectures
Lesson 1: Introduction to Perfect Competition Market Structure
03:01
Lesson 2: The Revenue Curves in Perfect Competition
07:22
Lesson 3: The Profit Maximizing Level of Output in Perfect Competition
03:09
Lesson 4: Abnormal Profit in Perfect Competition
05:15
Lesson 5: Negative Profit (Loss) in Perfect Competition
04:52
Lesson 6: Normal Profit in Perfect Competition
03:52
Lesson 7: Productive Efficiency in Perfect Competition
07:09
Lesson 8: Allocative Efficiency in Perfect Competition
05:11
Lesson 9: The Long-Run in Perfect Competition
02:26
Lesson 10: Productive and Allocative Efficiency in the Long-Run
03:23
Closing Remarks: Perfect Competition
02:05

Unit 7: Monopoly

8 lectures
Lesson 1: Introduction to Monopoly
02:53
Lesson 2: Sources of Monopolistic Power
06:12
Lesson 3: The Profit-Maximizing Level of Output in Monopoly
09:29
Lesson 4: Abnormal Profit, Normal Profit, and Negative Profit (Loss) in Monopol
08:07
Lesson 5: Revenue Maximization in Monopoly
04:34
Lesson 6: Productive and Allocative Efficiency in Monopoly
03:27
Lesson 7: Comparison: Monopoly and Perfect Competition
08:23
Closing Remarks: Monopoly
02:43

Unit 8: Monopolistic Competition

6 lectures
Lesson 1: Introduction to Monopolistic Competition
03:31
Lesson 2: Abnormal Profit, Normal Profit, and Negative Profit (Loss)
08:09
Lesson 3: Long-Run Equilibrium in Monopolistic Competition
03:21
Lesson 4: Productive and Allocative Efficiency in Monopolistic Competition
08:50
Lesson 5: Comparison: Monopolistic Competition vs. Perfect Competition
09:10
Closing Remarks: Monopolistic Competition
01:42

Unit 9: Oligopoly

8 lectures
Lesson 1: Introduction to Oligopoly
05:10
Lesson 2: The Concentration Ratio
03:43
Lesson 3: Abnormal Profit, Normal Profit, Negative Profit (Loss) in Oligopoly
05:48
Lesson 4: Collusive vs. Non-Collusive Behavior
10:10
Lesson 5: Game Theory
11:12
Lesson 6: The Kinked Demand Curve
15:32
Lesson 7: Non-Price Competition in Oligopoly
08:08
Closing Remarks: Oligopoly
04:27

Unit 10: Price Discrimination

4 lectures
Lesson 1: Introduction to Price Discrimination
07:02
Lesson 2: First Degree, Second Degree, and Third Degree Price Discrimination
10:33
Lesson 3: Advantages and Disadvantages of Price Discrimination
06:02
Closing Remarks: Price Discrimination
02:24

Thank You and Stay in Touch!

1 lectures
Thank You and Stay in Touch!
01:14

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